In the user profile of small SUVs, female car owners account for a very high proportion. The reason is that this type of vehicle is quite suitable for women to drive. For example, with its relatively large cabin space, it is not like A0-level electric cars that can only meet single-person commuting needs, but can also meet the daily needs of carrying people and cargo. Moreover, the body size is not too large, so it is more agile to drive than A-level cars, and easier to drive and park.
So here comes the question: with a car-buying budget of more than 100,000 yuan, is there a pure electric small SUV that is both very good-looking and very refined? Of course there is. This brings us to a brand that women cannot avoid when choosing a car—smart, especially its first car after starting its electrification transformation—the smart #1. The proportion of female owners of this model is as high as over 70%. Let us take a look below at why so many women choose it when buying a car!
Original design by Mercedes-Benz
As is well known, women place great importance on a vehicle's appearance when buying a car. To put it plainly, it must have a high enough level of good looks to move them. For the smart brand, a joint venture between Mercedes-Benz and Geely Automobile, in the earlier era of fuel vehicles it already became the first choice of many women for a commuter car thanks to its compact mini body and cute, adorable appearance. After the brand completed its electrification transformation, smart, now focusing on the new energy track, is even more stunning in appearance, and the smart #1 is proof of that.
As the smart brand's first mass-produced model on the new energy track, the smart #1's exterior styling looks very round and elegant. The cute and adorable yet imposing front end, paired with a floating roof in a two-tone design, plus a highly customized sporty rear spoiler and a highly recognizable dynamic rear taillight, altogether give the vehicle an exterior visual impression of strong light luxury. At a glance, it looks like a small car that is not cheap, which is undoubtedly very much in line with women's aesthetic taste and driving preferences.
Turning our attention to the interior, the smart #1's exterior looks highly light-luxurious, and the interior design and materials are the same.
The entire cabin is covered with a large amount of metallic-textured covering materials and soft leather, making everything in sight full of refinement. Moreover, in the cabin's design style, such as the oval air-conditioning vents, various line shapes, and the visual effect of the ambient lighting in the car, everyone can also find an experience similar to that of a Mercedes-Benz, with a full sense of luxury!
LiDAR makes up for the intelligent shortcomings
Of course, the premium feel of the smart #1 is not only reflected in the materials, but also in the configuration.
From front seats with heating, ventilation, and massage functions, to a heat pump air conditioner supporting temperature zone control and independent rear air vents, to multiple luxury features such as active ambient lighting, an intelligent fragrance system, and a German Sennheiser audio system, it is not inferior even when compared with luxury cars costing several hundred thousand yuan, making it very suitable for female car owners who pursue a refined driving experience.
Not only that, after completing its new energy transformation, the smart brand has also incorporated a large number of Chinese-style luxury elements, that is, a sense of technology.
Take the currently on-sale 2027 smart #1 as an example. In addition to the standard 15.4-inch 2.5K central LCD large screen, a 10.2-inch full LCD instrument panel, and a cockpit chip using a 4nm process with performance superior to the Qualcomm Snapdragon 8295 across the entire lineup, the car is also equipped with a HUD head-up display and an intelligent cockpit system, bringing female users a more convenient and considerate experience.
In terms of intelligent driving, the 2027 smart #1 has made up for a major shortcoming—LiDAR and a high-computing-power intelligent driving chip. You should know that the Qianli Haohan H5 assisted driving system equipped on the new model not only adds LiDAR and an NVIDIA Orin-Y intelligent driving chip, but also supports highway navigation assist and urban NOA with functions such as automatic on- and off-ramp driving and assisted lane changing, as well as full-scenario parking assist. This truly allows refined female users choosing a small commuter car to enjoy a more convenient and safer advanced intelligent driving experience at a price of more than 100,000 yuan.
800V platform improves charging efficiency
Finally, let us look at the range and charging that electric car users care about more. How does the smart #1 perform?
Actually, for women choosing a pure electric small SUV, they do not need too long a range. As long as it looks good, is easy to park, and does not require frequent charging, that is enough. After all, most car-use scenarios are fixed-range commuting, and one charge being enough to run for a week is sufficient. That is exactly the case. The 2027 smart #1, with a CLTC pure electric range of 535 km, can easily meet a week's commuting needs based on a weekday commuting demand of 50 kilometers per day plus two days of suburban outings on the weekend.
In addition, the 2027 smart #1 has another added feature, which is that the entire lineup comes standard with a full-domain 800V silicon carbide high-voltage platform, supporting the best 6C fast-charging efficiency in its class. It takes as little as 12 minutes to charge from 10% to 80%. In other words, apart from the more convenient home charging pile, even if everyone goes out to use fast charging, by the time a cup of coffee is not even finished, it can set off again fully charged, greatly alleviating the charging anxiety of electric car users.
Finally, let us mention being easy to drive and easy to park. The reason most women do not like driving large cars is that in urban life scenarios, when facing narrow roads and difficult parking spaces, large cars are relatively inconvenient for travel. Therefore, many women prefer small cars. In response, the smart brand, long known for being compact, has adopted a short-body, long-wheelbase design for the smart #1. With a body length of just over 4.2 meters, it is convenient for daily driving and parking, while its ultra-long wheelbase of nearly 2.8 meters also brings a spacious and comfortable ride experience, perfectly matching women's needs for a commuter car.
Daxia Car Talk: There is no doubt that the reason the smart #1 has become an unavoidable option for women when buying a commuter car is that it can satisfy most of female car owners' car-buying needs, such as a high-appearance exterior, refined design, luxury configuration, leading intelligence, plus a compact body that is easy to drive and easy to park, and a price acceptable to most people. All of these make the smart #1 the first choice for women when buying a car!
